About Us

Russell set out on his entrepreneurial journey in 2004, while he was only a Junior in college. With just a few thousand dollars and a vision, Russell built a multi-million dollar e-commerce business by the age of 24. After a decade of success in e-commerce, Russell expanded his business by building his own product brands and developed a marketing strategy that continued to embrace e-commerce, while also focusing on getting his product line into retail stores. Just 4 years later, Russell’s product line became the top brand on Amazon and was in more than 700 retail stores, from family run mom & pops to national chains like Ace Hardware, True Value, and Meijer.  In early 2021, Russell received a substantial buyout offer and rode off into the sunset. Russell’s new passion is helping his fellow entrepreneurs and business owners achieve the same success he did. Russell has vast experience with e-commerce, brand building, marketing, overseas product sourcing/importing, distribution, opening retail doors, trade shows, business exits, and much much more. Whether you are looking to grow your brand, increase sales, build a marketing plan, or plan an exit strategy, Russell and his team are the people you want in your corner.